Fifty years ago, several hundred thousand rock ‘n roll fans converged on Byron, Georgia, for the 2nd Atlanta International Pop Festival. Held over the July 4 weekend of 1970, more than 30 acts performed, including the Allman Brothers Band, Jimi Hendrix, Grand Funk Railroad, B.B. King and Bob Seger. The festival took place in the area around the Middle Georgia Raceway, at the intersection of US Highway 41 and Georgia 49.

First produced for the 30th anniversary of the pop festival in 2000, this anniversary retrospective has been updated for the 50th anniversary. The program will help launch a new channel on Thursday, July 2, www.middlegapodcasts.podbean.com

The new podcast channel is a creative service of GMS Advertising & Productions of Macon and will include a variety of audio podcasts about Middle Georgia businesses, culture, events, history and people. The Byron Pop Festival podcast and all future programs at Middle GA Podcasts will be available free for both listeners and subscribers.

GMS Advertising & Productions is owned and operated by Middle Georgia radio veteran Ben Sandifer. Formed in 1992, GMS Advertising & Productions earned the 2012 Small Business Achievement Award for Specialized service from the Greater Macon Chamber of Commerce and Macon Economic Development Commission. Sandifer has won eight Gabby Awards from the Georgia Association of Broadcasters and is an inductee in the Georgia Radio Hall of Fame.

For more information, call 478-474-4366, or email [email protected]