ASP - America’s Swimming Pool Company announced their inclusion in the Military Times Best: Franchises 2018 rankings. Companies large and small participated in this annual evaluation, but only a select few made the cut on the Military Times Best list. In their seventh year, the Military Times franchise rankings evaluated company culture, investment quality, overall franchising costs, military discounts and other non-financial supports, including support for franchisees in the National Guard and reserves.

ASP offers some of the best opportunities for veterans interested in becoming franchisees. Since 2015, the company has awarded one qualified military veteran the opportunity to have their full franchise fee waived through the annual ASP Veteran Program. In addition to the franchise giveaway, other incentives include a 15 percent discount off the franchise fee for any qualified military veteran who becomes an ASP franchisee. All transitioning service members and veteran entrepreneurs can by apply by filling out a short form at ASPfranchising.com/veterans.  

“Veterans make outstanding franchise owners due to their commitment, trustworthiness and unmatched determination,” said Stewart Vernon, Founder and CEO of America’s Swimming Pool Company. “The ASP franchise model gives veterans the confidence they need to succeed, and it is an honor to be included in this year’s Military Times rankings.”

A valuable resource for veterans – and a coveted honor for companies around the country – the annual Military Times rankings are the result of a meticulous, months-long process. Military Times invited franchise companies to fill out a rigorous survey of more than 100 questions, tested to ensure the accuracy of responses, carefully evaluated survey data and included only the best companies in its published rankings.

“The franchise brands on this list make the extra effort for their veteran and military-connected franchisees,” said George Altman, the Military Times editor in charge of the rankings. “They earned their places on these rankings through their dedication to current and former service members, and their efforts should get the attention of veterans considering their launching a franchise.”